03 / SELECTED WORK

Proof belongs
in the details.

Eight individual stories, each with its own page: real contracts, customer relationships, a webinar result, regulatory-led positioning, and the technical and operational work I take on today.

LEO ANDRADEA DEDICATED PAGE / A DEEPER STORY

EIGHT DEDICATED PROJECT PAGES

Not just highlights.
The story behind each.

Each case explains the situation, my contribution, the work involved, and what the evidence supports. Some work is ongoing; some outcomes belong to a broader team. They're described that way.

CASE 01
BIDS / BUSINESS DEVELOPMENT / MANUFACTURING

Winning a $300,000+ apartment-building contract

A substantial commercial project won while working in countertop and cabinet sales.

Contract closedRead full case study →
CASE 02
CUSTOMER RELATIONSHIPS / FIELD WORK / END-TO-END SALES

Owning the experience from first call to finished project

Selling kitchen and bathroom projects worth tens of thousands while staying close to the customer and the physical work.

Completed customer projectsRead full case study →
CASE 03
GO-TO-MARKET / CUSTOMER PSYCHOLOGY / REGULATORY CONTEXT

Finding the real problem behind a regulatory change

Using changes in obligations and customer behavior to build more relevant technology campaigns.

Ongoing professional approachRead full case study →
CASE 04
CAMPAIGNS / COMMUNICATION / CLIENT ACQUISITION

Building and presenting a webinar that led to three clients

Moving beyond campaign planning to personally deliver a customer-facing experience.

Completed initiativeRead full case study →
CASE 05
INTERNAL TOOLS / PRODUCT THINKING / DEVELOPMENT

Designing a more useful interface for QuoteWerks

An internal front-end project intended to reduce friction in everyday quoting work.

In developmentRead full case study →
CASE 06
DISCOVERY / PROPOSALS / POSITIONING / CUSTOMER UNDERSTANDING

Connecting what customers need to what a team can deliver

Creating the materials, questions, and commercial context that support technical service decisions.

Ongoing professional workRead full case study →
CASE 07
WEB DEVELOPMENT / EVENT MARKETING / EXPERIENCE DESIGN

Building an interactive experience for event visitors

A custom web-based booth experience with multiple challenges and a leaderboard.

BuiltRead full case study →
CASE 08
IT GRC / CUSTOMER ASSURANCE / POLICY

Making security requirements actionable

Balancing evidence, risk, practical operations, and the questions customers need answered.

Current professional responsibilitiesRead full case study →
ABOUT THE MATERIAL

Internal materials and customer identifiers are not published. Reported outcomes reflect firsthand experience; no profit figures, undisclosed financial details, or unmeasured claims are implied.

NEXT / EXPERIENCE

The work makes sense
in context.

Explore the full career path from construction and sales to IT governance and business-facing technology work.

See my experience